PALM BEACH, FL – By employing new principles that disregarded the old automotive marketing playbook, Audi was able to completely reinvent itself in the United States to overtake its competition, according to its chief marketing officer at American Express Publishing’s Luxury Summit 2012.
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","iv":"228625786ee6a98a772371e1a9a166b7","s":"6e89ef736d013c18"}