Italian fashion label Prada is considering the collective experience through everyday movements in its latest campaign.
Titled “Prada Motion Pictures,” the maison’s fall/winter 2025 campaign considers the nature of motion as a mixed-gender cast of models, including supermodel Kendall Jenner, is seen in a state of constant slow-motion activity. Designed by co-creative directors Miuccia Prada and Raf Simons, the initiative explores themes of collectivity and freedom.
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","iv":"bb79290a094d54a09e07587b37efe753","s":"1bf019d427fea1a1"}