Retail
September 3, 2025
A cast of prominent models serves as the faces of the promotional initiative. Image credit: Saks/Angelo Pennetta
By Zach James
U.S. retailer Saks Fifth Avenue is spotlighting self-expression in its latest major marketing endeavor.
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","iv":"9b36cfc317eb951fa17b73b760c46dba","s":"0b2905b2537bacf2"}
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