Mobile
October 10, 2012
By Tricia Carr
Retailer Neiman Marcus is letting consumers interact with its 2012 Christmas Book through a mobile application that reads digital watermarks on the fantasy gifts pages and reveals additional content.
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","iv":"63b585dafd53a9e3a1cc69caa9b2e705","s":"11ffc5a62ed266ae"}
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