Multichannel
October 10, 2012
By Rachel Lamb
Even in an increasingly digital world, luxury automakers should continue to use print advertising since it gives them the chance to target a highly-affluent audience and an opportunity to create multichannel touch points.
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","iv":"938d95e3e295c5adc7e97bc67303347c","s":"f21d3d8a60650a1b"}
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