Multichannel
October 17, 2012
By Rimma Kats
NEW YORK – A L’Oreal executive at the Luxury Interactive 2012 conference said that personalization is the key component in driving that one-on-one experience.
{"ct":"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","iv":"c881931a8b250227c2d5dc8f3d456cb4","s":"c216105116f3f50a"}
Share your thoughts. Click here