Multichannel
January 11, 2013
By Erin Shea
Luxury automakers that promote strong branding in campaigns make the most impact when it comes to being top-of-mind among potential buyers and is what likely propelled certain brands to have record sales in 2012.
{"ct":"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","iv":"21212d8a89e905a67ceea1bf50c76c35","s":"6b89edd26c764bd2"}
Share your thoughts. Click here