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Multichannel

Anya Hindmarch marries runway, digital via Anyagrams campaign

February 22, 2013

 

By Tricia Carr

British accessories brand Anya Hindmarch is marrying its digital and physical London Fashion Week efforts through a multichannel campaign called Anyagrams that nicknames influencers and consumers.

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  1. Ralph Lauren, Team USA reveal 2026 Winter Olympic uniforms
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  4. Alexander McQueen tests new creative signatures in spring/summer 2026 preview
  5. France welcomes first Case Loewe location
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