Mobile
February 28, 2013
By Tricia Carr
Italian fashion house Gucci quadrupled mobile revenue and experienced a 70 percent growth in mobile conversion since the beta launch of its optimized Web site for iOS and Android devices.
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","iv":"a02d1da6c0ae2718fdff05a824eeb53f","s":"630fe8820abd6456"}
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