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Mobile

Blancpain broadens brand magazine appeal via interactive app

March 1, 2013

 

By Erin Shea

Swiss watchmaker Blancpain is engaging watch enthusiasts and broadening its audience through a new interactive iPad application for its lifestyle-focused magazine.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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  3. With ‘My Call,’ Rémy Martin finds meaning in new milestones
  4. Louis Vuitton shares names of final Watch Prize contestants, jury members
  5. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  6. US luxury car market expected to double in next decade: BCG
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