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Print

Chanel, Hermès target international male readers of Bloomberg Pursuits

May 16, 2013

 

By Tricia Carr

Chanel, Ralph Lauren, Lamborghini, Hermès and other luxury advertisers are targeting the readers of Bloomberg Pursuits, approximately 60 percent of whom reside outside of the United States.

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  1. Sephora introduces new concept for SEPHORiA 2026
  2. Diptyque plays with the surreal in holiday tale
  3. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  4. From maps to masterpieces: Luxury needs a tour de force, not tinsel
  5. Legendary architect Frank Gehry dies at 96
  6. Hilton launches loyalty program at sea with Explora Journeys
  7. Pucci leans on classical luxury codes for holiday campaign
  8. Luxury Women to Watch 2017
  9. Lancome to secure spokeswoman Julia Roberts for $50M
  10. Luxury brands broaden definition of love in Valentine’s promotions
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