Columns
October 25, 2018
Evan Magliocca is brand marketing manager at Baesman Insights & Marketing
{"ct":"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","iv":"6bd423d6595f5256e93a7070ea557da6","s":"ad56a76c836342b5"}
Share your thoughts. Click here