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Jan. 14, 2026
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Luxury Memo special reports

Artificial intelligence’s role in luxury: Luxury Memo special report

December 4, 2017

Pepper stands at 4-feet tall, can tell stories and help guests with a slew of inquiries. Image credit: Mandarin Oriental

 

By Brielle Jaekel

Artificial intelligence is becoming a driving force within luxury retail and marketing, with many experts predicting that all aspects of affluent consumers’ lives will be run by AI in the future. But customer apprehension is something that brands must consider.

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  1. Vacheron Constantin backs world’s first Concours d’Élégance for watches
  2. For spring/summer 2026, Prada explores art of imagemaking
  3. Off the Cuff: A Q&A with Condé Nast's Elizabeth Herbst-Brady
  4. Versace celebrates 20 years of DV One timepiece
  5. Lucid, Uber debut autonomous luxury taxi service
  6. LVMH switches up executive leadership at Givenchy
  7. Mercedes-Benz signs on as FHCM partner
  8. Dior reinvigorates Miss Dior with latest floral romance
  9. ‘Gucci: La Famiglia’ asserts vision for next chapter
  10. Christie’s promotes luxury auction sales lead to global role
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