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Feb. 8, 2026
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Marketing

FTC toughens on influencers, forcing luxury to be vigilant in disclosing relationships

September 14, 2017

 

By Danny Parisi

Influencers are incredibly powerful, but brands need to work with them properly. Image credit: Harrods

This week, the United States' Federal Trade Commission settled its first-ever lawsuit against influencers for not properly disclosing their financial relationship with the product they endorsed.

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  1. David Yurman selects finalists for inaugural $50K design grant
  2. Ralph Lauren turns to TV to spotlight Olympic fashion
  3. Aston Martin loops Breitling in as global watch partner
  4. Four Seasons curates multi-property experiences in Bali, Spain and Mexico
  5. Mercedes-Benz to plug all-new CLA, electric GLC in ‘GOAT’ from Sony Pictures
  6. Qatar Airways, Art Basel kick off partnership in Doha
  7. What real-time branding means for luxury brands
  8. Givenchy aims for product longevity with anniversary lipstick case
  9. Dolce & Gabbana's new Light Blue ad virtually indistinguishable from previous efforts
  10. Dior's 70th anniversary soiree continues at Galeries Lafayette
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