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Automotive

Audi premieres A8 through superhero product placement

June 20, 2017

"Spider-Man: Homecoming" featuring Audi. Image courtesy of Audi

 

By Staff reports

German automaker Audi is showing off its latest artificial intelligence features on the big screen, aligning its technology with the superhero film “Spider-Man: Homecoming.”

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  1. Actress Demi Moore joins Kérastase as global brand ambassador
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  3. Top luxury campaigns of 2025: Rolex, ‘Reach for the Crown’
  4. Patrón takes over as official tequila sponsor of Grammy Awards
  5. Ralph Lauren seats new board member
  6. Marriott’s Luxury Group signs on as partner of US SailGP Team
  7. Fendi launches Lunar New Year pop-up in Shanghai
  8. The hidden cost of retail bankruptcy for luxury consumers and brands
  9. Top luxury campaigns of 2025: Glenmorangie, ‘Once Upon a Time in Scotland’
  10. Saks Global files for Chapter 11 bankruptcy protection
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