Marketing
October 18, 2022
Luxury brands that want to be successful in the future must be disruptors — breaking rules, standing up for their values, and redefining experiences. Image credit: Pepperdine Graziadio Business School
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","iv":"3fda4d42061384b58ce39f7b85b8a54b","s":"172a20893193a2da"}
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