Marketing
October 18, 2022
Luxury brands that want to be successful in the future must be disruptors — breaking rules, standing up for their values, and redefining experiences. Image credit: Pepperdine Graziadio Business School
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","iv":"ae3f401b16838bdd4b865f06b3824f75","s":"dc1e3fe6f6d60bc4"}
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