Gemma A. Williams

rimma@mobilemarketer.com

Why Chinese consumers are not your average art collectors

December 9, 2022

Loungewear’s big opportunity in China

December 8, 2022

Luxury brands on alert: Why your most loyal clients break up first

December 6, 2022

As China’s marriage rates plummet, will the singles economy boom?

December 6, 2022

Data-driven creative helps brands go from global to local

December 5, 2022

Big Tech embraces China’s Web novels, short dramas. When will luxury follow suit?

December 5, 2022

Customer centricity from the inside out

December 2, 2022

How can we define the Chinese cultural consumer in 2023?

December 2, 2022

The ‘Carat Freedom’ generation: Lab-grown diamonds woo China’s Gen Z

December 1, 2022

Why striving for ‘best-in-class’ service creates zero value for luxury brands

November 30, 2022

JD.com pledges wealth redistribution as part of China’s ‘common prosperity’ drive

November 29, 2022

New York’s Fifth Avenue beats Hong Kong for world’s most expensive shopping area

November 29, 2022

How China’s branded residences are bringing luxury home

November 28, 2022

Louis Vuitton campaign taps Messi and Ronaldo as Qatar World Cup kicks off. Should more luxury brands get in the game?

November 23, 2022

COP27: Stella McCartney, Kering and H&M announce call to action

November 21, 2022

Why the Chinese cultural consumer could power a luxury resale boom

November 18, 2022

Alibaba And JD.com keep Double 11 revenues secret. The Chinese consumer is clearly changing

November 17, 2022

A challenging road awaits China’s Lanvin Group on other side of IPO

November 16, 2022

‘Living in the present’: What Chinese individualism means for luxury brands

November 15, 2022

From Kaws to Pop Mart: What is fueling China’s art toy obsession?

November 14, 2022

Are hard luxury brands doing enough to engage China’s Gen Z?

November 11, 2022