Jing Zhang

rimma@mobilemarketer.com

Getting mobile onboarding right to avoid app abandonment

July 1, 2015

4 mobile direct marketing essentials

June 30, 2015

How luxury brands must navigate point of sale

June 29, 2015

Missed opportunities of mobile messaging

June 26, 2015

6 fundamentals of successful mobile engagement

June 19, 2015

How Everything-as-a-Service will help brands on mobile

June 18, 2015

Apple Watch’s role in a data-driven advertising environment

June 17, 2015

4 reasons why your AdWords campaigns are not working

June 15, 2015

3 challenges with using video as a marketing tool

June 12, 2015

5 tips to battle mobile advertising fraud

June 11, 2015

Reinventing mobile video ads for millennials

June 10, 2015

3 tips to protect against mobile commerce fraud

June 9, 2015

FTC issues new social media/endorsement guidance

June 5, 2015

Book excerpt: Rethinking Prestige Branding: Secrets of the Ueber-Brands

June 5, 2015

What is driving mobile loyalty?

June 3, 2015

Avoid falling into the app-fatigue trap

June 2, 2015

4 ways luxury brands can win by focusing on consumer behavior

June 2, 2015

How brands can get the most out of their video content for mobile

June 1, 2015

Predicting which customers may churn

May 29, 2015

3 ways to keep mobile shoppers from ditching app shopping carts

May 28, 2015

Why conventional polling does not work. Hint: mobile

May 27, 2015