Avery Booker

rimma@mobilemarketer.com

Why are so few retailers achieving true omnichannel functionality – and is it even possible?

January 8, 2015

What social currency can do for – and to – the marketer’s brand

January 5, 2015

Optimizing the mobile app for future mcommerce success

December 31, 2014

Beacons will under-deliver – here’s why

December 30, 2014

What is still wrong with mobile advertising

December 29, 2014

In-store cognitive apps will solve retail’s biggest challenge

December 26, 2014

2015: Year of the mobile customer journey

December 26, 2014

Advertisers will expect more from mobile in 2015

December 26, 2014

Making online and mobile more profitable for the holidays

December 24, 2014

Mobile advertising goes interactive

December 23, 2014

Synching mobile payments and loyalty programs

December 22, 2014

Key techniques to get brands through holiday downloads

December 19, 2014

5 marketing requirements for luxury customer engagement in 2015

December 17, 2014

How mobile changes marketing

December 16, 2014

ABCs of content marketing and why it matters to brands

December 15, 2014

Mobile makes the “last millisecond” the “last inch” for in-store experiences

December 12, 2014

An untapped advertising opportunity during the holidays

December 11, 2014

6 Movember lessons for pulling off effective marketing campaigns

December 10, 2014

Does mobile-first leave the customer behind?

December 9, 2014

Why luxury retailers should watch Whole Foods’ new loyalty rewards pilot

December 8, 2014

5 qualitative strategies for luxury retailers to reduce returns

December 8, 2014