Erwan Rambourg

rimma@mobilemarketer.com

Luxury brand rivalries heat up during Chinese Valentine’s Day

August 13, 2020

AI: Standing out in a sea of buzzwords

August 13, 2020

How will Chinese fashionistas take to CR Fashion Book launching in China?

August 12, 2020

Are Chinese consumers over celebrity livestreaming?

August 12, 2020

How consumer spending fared so far through 2020

August 12, 2020

Chinese netizens turn on Balenciaga’s latest campaign, but to what end?

August 11, 2020

Why China will become the driving force of luxury

August 11, 2020

Armani right-sizes for new era

August 11, 2020

Are sales associates the new luxury KOLs post-COVID-19?

August 10, 2020

The new US consumer mindset

August 10, 2020

Why Chanel’s big Chinese TV snub should concern any luxury brand

August 7, 2020

Luxury ecommerce spending patterns are different now. Is your online store ready to handle the changes?

August 7, 2020

Will post-pandemic markdowns hurt luxury brands long-term?

August 6, 2020

How to accelerate your business post-pandemic

August 6, 2020

The new rules of driving aspiration for luxury brands

August 5, 2020

How will changes to the animal testing policy in China influence its beauty landscape?

August 5, 2020

How JD.com leveraged new technologies to overcome COVID-19

August 5, 2020

A reckoning is coming for retail: Get ready

August 5, 2020

LVMH, Kering and the new luxury strategy post-COVID-19

August 4, 2020

Why you should not put partnership marketing on hold

August 4, 2020

Luxury brands must think like gladiators to woo China’s youngest consumers

August 3, 2020