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Apparel and accessories

Balenciaga leans into “normcore” with no-frills film

November 29, 2018

Balenciaga Winter 2018 Oversized hoodies and colorful sweaters dominate Balenciaga's winter collection. Image credit: Balenciaga

 

By Sarah Ramirez

French fashion house Balenciaga is turning to a lo-fi technique to give its latest campaign film an aura of authenticity.

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  1. Montblanc inspires the art of writing with ‘Haus’ grand opening
  2. Audi offers vision of progress in Janelle Monáe campaign
  3. Register now for free event: Women in Luxury 2022 eConference
  4. Day’s wrap: Rolls-Royce, Omega, InterContinental and World Bee Day
  5. Prada, extending campaign to book, asks consumers to create own acronym with brand name
  6. Day’s wrap: Cartier, Lamborghini, Omega, Mulberry and Rosewood Residences
  7. Land Rover focuses on modern luxury, sustainability
  8. Luxury Daily releases 44-page State of Luxury 2019 report polling industry insiders
  9. Consumers are buying into the new Bottega Veneta
  10. Gucci blends physical, digital engagement in pop-up project
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