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Barneys uses famous supermodels to target mature consumers

February 6, 2015

Models pose in image from spring 2015 campaign Models pose in image from spring 2015 campaign

 

By Kay Sorin

Department store chain Barneys New York is celebrating iconic women in fashion with its new spring 2015 advertising campaign that features some of the most famous supermodels of all time.

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  1. Luxury Unfiltered: Why the best luxury experiences look exactly like the worst ones (on paper)
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Dior builds five-story statement flagship in Beijing
Louis Vuitton shares names of final Watch Prize contestants, jury members
Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam