Beauty and hotel brands including L’Occitane, Four Seasons, InterContinental, Estee Lauder and Lancome excelled in their digital marketing strategies in emerging markets, according to L2 Think Tank’s inaugural Digital IQ for Brazil, Russia and India.
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","iv":"08e8df0b2eef429ac720d59caa501bf6","s":"b1d37b75e21625dc"}