Beauty and hotel brands including L’Occitane, Four Seasons, InterContinental, Estee Lauder and Lancome excelled in their digital marketing strategies in emerging markets, according to L2 Think Tank’s inaugural Digital IQ for Brazil, Russia and India.
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","iv":"f84231c2b815af80cca9cf3e19db47a0","s":"8cebad526496d737"}