Beauty and hotel brands including L’Occitane, Four Seasons, InterContinental, Estee Lauder and Lancome excelled in their digital marketing strategies in emerging markets, according to L2 Think Tank’s inaugural Digital IQ for Brazil, Russia and India.
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","iv":"d8695247cf5d5d27a903b9d90a80ca5a","s":"872436a05348d196"}