Multichannel
May 4, 2012
By Tricia Carr
New York-based retailer Bergdorf Goodman is partnering with the Melanoma Research Alliance to promote safe sun habits and UV-protecting beauty products to consumers via social media initiatives and to-be-announced in-store events.
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","iv":"9d61069efded8bcf8c68723266be2d34","s":"2ba1d558c921e1e3"}
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