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News briefs

BMW, Balmain and luxury sales – News briefs

April 8, 2011

 

By Staff reports

bmw-x3-185Today in luxury marketing:

BMW to show plug-in concept in China

A joint venture between BMW AG and Brilliance China Automotive Holdings has revealed a plug-in hybrid luxury sedan it plans to display during Shanghai auto show later this month, according to The Wall Street Journal.

Click here to read the entire story on The Wall Street Journal

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  5. Off the Cuff: A Q&A with The 1916 Company's John Shmerler
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