Mobile
February 15, 2011
By Elizabeth Zelesny
BMW is taking its digital marketing strategy to the next level by incorporating mobile augmented reality in its promotion of the new X3 model.
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","iv":"3a572f4fb6a06d56f9834ae392922a47","s":"6ed57ff268b6436d"}
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