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Aug. 13, 2022
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Out of home

BMW unveils Guggenheim Lab in New York to promote social discussion

August 3, 2011

The BMW Guggenheim Lab opens Aug. 3

 

By Kayla Hutzler

NEW YORK- German automaker BMW has partnered with New York's Guggenheim Museum to create an interactive, educational event space that will travel to nine cities worldwide promoting urban sustainability.

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  1. Gucci mixes futurism and fairytales in new stunning campaign
  2. Day’s wrap: Prada, Burberry, Tag Heuer, Porsche, Ferragamo and Natural Diamonds Council
  3. Tag Heuer, Porsche release special edition timepiece
  4. Bentley partners with interior designer Breegan Jane to highlight hybrid
  5. Prada, Burberry, Tag Heuer, Porsche, Ferragamo and Natural Diamonds Council
  6. Customers spending less, shopping sooner for holidays: report
  7. Cosabella moves toward inclusivity with rebrand
  8. Ferragamo, Farfetch partner for innovation strategy
  9. Malls, shopping centers continue experiencing foot traffic decline: Placer.ai
  10. Lamborghini goes gold with new NFT drop
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