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July 23, 2025
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Food and beverage

B&O Play infuses craft beer with music in new campaign

July 31, 2017

B&O Play has created a music-infused beer. Image credit: B&O Play

 

By Danny Parisi

B&O Play, the unit of Bang & Olufsen devoted to audio products, teamed up with a Danish craft brewer to experiment with the effect of music on the process of brewing beer.

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