Mobile
November 5, 2012
By Tricia Carr
British jeweler Boodles is encouraging on-the-go transactions via its new mobile-optimized Web site that streamlines browsing and purchasing functions and helps to bridge the gap between its in-store and digital properties.
{"ct":"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","iv":"06b7f6759b48cd3a750b749b9eb109a2","s":"954848ec68795027"}
Share your thoughts. Click here