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Mobile

Boodles bolsters 360-degree brand experience via mcommerce site

November 5, 2012

 

By Tricia Carr

British jeweler Boodles is encouraging on-the-go transactions via its new mobile-optimized Web site that streamlines browsing and purchasing functions and helps to bridge the gap between its in-store and digital properties.

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  1. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
  3. Harrods announces key leadership appointment
  4. Audi propels Santa into the future with electric sleigh
  5. Lamborghini heads to French Alps for women-led driving series
  6. Exclusive Resorts purchases Inspirato for $59M
  7. Diptyque plays with the surreal in holiday tale
  8. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  9. Louis Vuitton introduces Visionary Journeys Seoul
  10. Armani, Chanel kick off inaugural Architectural Digest tablet edition
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