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March 18, 2026
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Food and beverage

Bottoms up: How China’s pleasure-seeking consumers are falling for luxury whisky

March 29, 2023

As whisky booms in popularity in China, there is a huge opportunity for premium whisky brands to engage with new, younger consumers. Image credit: Johnnie Walker As whisky booms in popularity in China, there is a huge opportunity for premium whisky brands to engage with new, younger consumers. Image credit: Johnnie Walker

 

By Zihao Liu

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  1. Luxury Unfiltered: The conflict in Iran is a wake-up call for luxury
  2. Marriott International to flip Hawaii’s Resort at Kapalua Bay into St. Regis property
  3. Global luxury market to grow by up to 4pc in 2026: Kearney
  4. Kering consolidates jewelry houses into new division
  5. Bentley nears $3B in annual sales, growth slows
  6. Natalie Portman leads cinematic Tiffany & Co. HardWear campaign
  7. Saks Global draws additional funds from $1.75B bankruptcy financing package
  8. Sephora teams with F1 Academy
  9. Lexus heads to Twitch for music-fueled tribute
  10. Puig appoints new CEO
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