Marketing
April 15, 2019
Image credit: Luxury Connect Africa
By Sarah Ramirez
CAPE TOWN, South Africa – While Africa presents a valuable opportunity for luxury brands looking to tap into new markets, it cannot be viewed as a singular entity.
{"ct":"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","iv":"f87ccb31ca6493442047411b00ee7ed8","s":"3a219c877a2cbd37"}
Share your thoughts. Click here