Marketing
October 14, 2021
Americans are more diverse than ever, which means brands need to rethink marketing strategies. Image credit: Resonate
By Nora Howe
As brands aim to connect with an increasingly diverse population in the United States, hyper-targeted marketing has become more crucial than ever.
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","iv":"d818c81193fa643707df830f734762f2","s":"00bc1ec1dafab639"}
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