Marketing
October 14, 2021
Americans are more diverse than ever, which means brands need to rethink marketing strategies. Image credit: Resonate
By Nora Howe
As brands aim to connect with an increasingly diverse population in the United States, hyper-targeted marketing has become more crucial than ever.
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","iv":"b3fdcc3fd77fd9ccc75ee5e91f22d374","s":"8d5f3d17fcd83670"}
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