Retail
October 4, 2017
Luxury brands rank near the top in a number of categories including live-chat and in-store technology. Image credit: Michael Kors, fall 2017
By Danny Parisi
As retail moves beyond the traditional store and ecommerce outlet, brands need to use every digital tool available to meet consumers' high standards for customer service.
{"ct":"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","iv":"4e65f09e52a664dbfbcb36e53ae63ee9","s":"12efe876f1ca4ac6"}
Share your thoughts. Click here