Retail
October 4, 2017
Luxury brands rank near the top in a number of categories including live-chat and in-store technology. Image credit: Michael Kors, fall 2017
By Danny Parisi
As retail moves beyond the traditional store and ecommerce outlet, brands need to use every digital tool available to meet consumers' high standards for customer service.
{"ct":"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","iv":"c473d3f5808af12fcb5d22fd94c2f296","s":"300d6be30c58b6b8"}
Share your thoughts. Click here