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April 18, 2024
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Fragrance and personal care

Bulgari presents first-ever digital immersion experience to public in Dubai

March 23, 2023

The Scentsorial project digitally interprets participants' biological responses to scent. Image credit: ARR/LVMH The Scentsorial project digitally interprets participants' biological responses to scent. Image credit: ARR/LVMH

 

By Luxury Daily News Service

Roman jeweler Bulgari, part of LVMH, is expanding the fragrance experience to all five senses and beyond.

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  1. Consumers prefer ‘new signs of success’ over traditional shows of status: report
  2. Surrealism stages latest showcase from Mercedes-Maybach
  3. Luxury Unfiltered: Brand stories are the secret to creating desirability
  4. LVMH revenues dip 2pc in Q1
  5. Balmain slots in new CEO
  6. Cartier pushes 2024 Women’s Initiative Fellows list live
  7. 'Balmain Beach Club' exclusives go live at Neiman Marcus
  8. Partnership with Vinitaly brings oenology to Orient Express
  9. Latest Tiffany & Co. exhibition makes Tokyo debut
  10. At Lalique Group, crystal sales see slight increase
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