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Feb. 16, 2026
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Apparel and accessories

Burberry creates video game, Internet art to push Summer Monogram collection

July 21, 2020

Burberry's B Surf video game lets players dress their characters. Image credit: Burberry Burberry's B Surf video game lets players dress their characters. Image credit: Burberry

 

By Dianna Dilworth

Burberry is promoting its new Summer Monogram collection with several new digital efforts from video games to collaborations with artists, reflecting an edgy way to connect with young audiences and offer a seaside feel.

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  1. Valentine’s Day, Mother’s Day produced 16pc of natural diamond sales in 2025: NDC
  2. Pomellato celebrates trailblazing women at Beverly Hills event
  3. Tod’s returns to the Amalfi Coast in spring/summer 2026 release
  4. Saks Global closing most Fifth Avenue Club suite locations
  5. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  6. Pratesi expands Palm Beach flagship
  7. Boucheron donates brooch to The Victoria and Albert Museum
  8. Handpicked vintage styles inspired by FX’s ‘Love Story’ go live on Vestiaire Collective
  9. Nobu to enter Maldives with hotel, restaurant, residences
  10. LuxExperience net sales up 1.1pc
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