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Nov. 6, 2025
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Apparel and accessories

Burberry debuts first ads for revamped retail strategy

June 1, 2016

Edie Campbell for Burberry 2016 Edie Campbell for Burberry 2016

 

By Jen King

British fashion house Burberry has unveiled its first advertising campaign since announcing its new direct-to-consumer approach.

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  1. Overtaking Miu Miu, Saint Laurent tops Lyst Index in Q3
  2. Luxury Unfiltered: Why luxury brands need a completely different approach to training
  3. ‘Love is a Gift’ centers Tiffany & Co.’s holiday campaign
  4. Belmond announces Paris to Amalfi Coast train route
  5. Green claims: A brave new world for luxury marketing
  6. Breitling, Chanel, Fashionphile set up shop at sea with Starboard
  7. Hermès opens first Nashville boutique
  8. What could a sharp downturn in spending sentiment from wealthy shoppers mean for luxury?
  9. Stuart Weitzman links with actress Keke Palmer for holiday campaign
  10. Balmain announces exit of creative director Olivier Rousteing
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