Apparel and accessories

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90pc of product-related online activity in China used to educate: BCG

April 24, 2014

A new report by Boston Consulting Group explores the online shopping tendencies of Chinese consumers such as a widely-held penchant for researching products at length.

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Burberry includes consumers in Shanghai journey with social media

April 24, 2014

British fashion label Burberry is celebrating the opening of its Shanghai flagship store with an immersive theatrical event.

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John Varvatos tests bespoke service with New York-only event

April 24, 2014

Menswear label John Varvatos is expanding its apparel offerings to include made-to-measure options to follow the trend that has become a primary selling point for fashion brands.

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Hermès encourages app sharing with two-screen content

April 23, 2014

French leather goods maker Hermès has updated its scarf-tying application to include a two-device game to encourage consumers to share the app with friends.

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Valentino blends past with present through customizable collection

April 22, 2014

Italian fashion house Valentino is pointing to its heritage with a new collection of customizable accessories in shades of the brand’s iconic red color.

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Is the Yummy uproar warranted?

April 22, 2014

The “YUM” acronym has commanded a lot of attention following HSBC’s “Rise of the Yummy” report, but will this demographic alter the luxury landscape?

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Barneys releases iPad-only app to create immersive digital experience

April 22, 2014

Department store chain Barneys New York created an iPad-specific application to further bring its in-store experience into the digital space.

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Versace eases into user-generated content with separate photo hub

April 22, 2014

Italian fashion label Versace is hoping to drive in-store traffic with a new club designed around its studded sunglass line.

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Zegna places emphasis on footwear in new styling series

April 21, 2014

Italian menswear label Ermenegildo Zegna is pointing to a shoes-first dressing philosophy with a new ongoing styling feature.

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Holiday spending expectations exceeded by 24pc: report

April 21, 2014

Affluent spending indices for home durables, vacation travel and other categories are on the rise, according to a report by the American Affluence Research Center.

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