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Apparel and accessories

Burberry uses guerrilla marketing tactics to celebrate Tisci’s takeover

September 18, 2018

Burberry hacks Highsnobiety's publication

By Brielle Jaekel

As British fashion label Burberry has undergone a number of dramatic changes since chief creative officer Riccardo Tisci has taken over, his first fashion show is debuting with an extensive approach to marketing in streetwear style.

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