Marketing
May 10, 2018
These affluent, working women want to be recognized by brands and desire personalization. Image credit: YouGov
By Brielle Jaekel
NEW YORK - Businesses are changing, reaching a global, wider audience with a range of consumers, which means their companies’ management needs to reflect that.
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","iv":"1b1b22d2db3391efcbb83743599cb9f6","s":"f62f62688b12fe45"}
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