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Jan. 18, 2022
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Jewelry

Carl F. Bucherer reconfigures digital, social efforts to build out awareness

July 8, 2016

Li Bingbing was selected as Carl F. Bucherer's first global ambassador Li Bingbing was selected as Carl F. Bucherer's first global ambassador

 

By Jen King

Swiss watchmaker Carl F. Bucherer has unveiled a new brand image that emphasizes the importance of a strong digital and social media presence.

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  1. Retail needs a revamp to find success in 2022: Deloitte
  2. Day’s wrap: Gucci, Burberry, Tag Heuer, Sotheby’s and Martin Luther King Jr. Day
  3. Audi offers vision of progress in Janelle Monáe campaign
  4. 2022 is the year of the international buyer: Sotheby’s
  5. Luxury retailers to hang on to pricing power this year after strong holiday season
  6. Gucci unveils ‘SuperGucci’ NFT artwork project with Superplastic
  7. What luxury brands need to know to succeed in the new metaverse
  8. Porsche helps photographer capture sight of a lifetime in dreamy film
  9. What changing lifestyles mean for luxury
  10. Sotheby’s auctions its largest cut diamond yet
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Gucci, Burberry, Tag Heuer, Sotheby’s and Martin Luther King Jr. Day
What luxury brands need to know to succeed in the new metaverse