Fragrance and personal care
April 22, 2021
Carolina Herrera is taking consumers on a virtual skateboarding journey as part of a fragrance launch. Image credit: Carolina Herrera/B-Reel
By Sarah Ramirez
U.S. fashion label Carolina Herrera is celebrating youthful freedom with a digital and interactive campaign for its newest fragrance release.
{"ct":"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","iv":"5a49726aaff9adb3f4ea3ee34451458a","s":"791755e5c10c2a5a"}
Share your thoughts. Click here