Mobile
December 13, 2010
By Giselle Tsirulnik
Mobile advertising is at the center of Cartier’s multichannel “Winter Tale” campaign, which asks consumers to follow a panther cub through a winter wonderland of the luxury brand’s seasonal offerings.
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","iv":"3e13a48d36ea12b185ddc5c855d2bd5e","s":"564821b381d777c7"}
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