Research
December 13, 2010
By Peter Finocchiaro
The two most important values that affluent consumers look for when deciding to buy from a luxury brand are quality and ethical behavior, according to a study by Unity Marketing.
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","iv":"42a01fc7d1b161847fe42e0f39596c41","s":"8fb4a851e0383976"}
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