Research
December 13, 2010
By Peter Finocchiaro
The two most important values that affluent consumers look for when deciding to buy from a luxury brand are quality and ethical behavior, according to a study by Unity Marketing.
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","iv":"d39b46f8b869330979ab89ca81197d11","s":"d9da19fb1cd44cc4"}
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