Mobile

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Lexus pushes first GS F with tactile mobile ad

March 11, 2016

Publishers hone in on strategies for tackling ad blocking

March 9, 2016

Starwood Hotels brings MLB partnership into gamified loyalty contest

March 8, 2016

Will Snapchat’s high engagement rates pull ad spend away from Facebook?

March 3, 2016

Balenciaga embraces progressive technology for fall/winter 2016 runway show

March 2, 2016

MasterCard pushes for stronger mobile payments, fashion tie-up

March 2, 2016

Facebook Canvas’ success depends on unique content paired with data

March 1, 2016

Hästens speeds slumber with Spotify soundtracks

February 29, 2016

Pair in-store, in-app content for strong omnichannel experiences: Newstore

February 29, 2016

Instagram ascends as budgets grow, closer alignment with Facebook expected

February 26, 2016

SK-II gets Oscars-ready via Snapchat takeover

February 25, 2016

How Sephora pairs individual, loyalty data to optimize segmentation

February 25, 2016

Rue La La exec: App users require exclusive, sales-driving features

February 24, 2016

Miu Miu hands creative reins to consumers in co-creation app

February 23, 2016

Contactless payment comes to Hublot, Bulgari wearables

February 23, 2016

Is Snapchat’s fleeting nature undermining its monetization efforts?

February 23, 2016

Can Snapchat turn discovery know-how into mcommerce prowess?

February 22, 2016

Lane Crawford continues connected commerce strategy with Apple Pay

February 19, 2016

Neuroscience shows mobile lag causes stress

February 19, 2016

Luxury Custom Curated Experiences culls curated knowledge from Mobile World Congress classroom

February 18, 2016

Barneys personalizes experience via iBeacon placement

February 17, 2016