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Jan. 21, 2020
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Fragrance and personal care

Chanel links fragrances and fashion in evocative campaign

May 17, 2019

Chanel Parfumeur Chanel has a new fragrance campaign. Image credit: Chanel

 

By Sarah Ramirez

French fashion label Chanel is introducing a new film series meant to better connect its fragrance collection to the house’s couture identity.

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  1. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
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  3. Have luxury brands learned their lessons about Chinese New Year campaigns?
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  5. Cannabis: Making a case for luxury to dive in
  6. Dior goes for gold with flashy J'adore campaign
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  9. Chanel weaves lunar narrative around fine jewelry lines
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