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April 15, 2026
  1. Hermès unveils new leather workshop in Gironde, France
  2. Mercedes-Benz prepares bespoke S-Class model for 2026 Masters
  3. Culture is luxury’s next competitive edge
  4. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  5. Singer Renée Rapp carries Stella McCartney’s Falabella bag forward
  6. Gigi Hadid fronts new leather goods campaign from Miu Miu
  7. Cartier, The King’s Foundation create fellowship for fine watchmakers
  8. The Langham Shanghai restaurant earns second Michelin star
  9. Louis Vuitton bets big on Yayoi Kusama, begetting multichannel magic
  10. Prada taps ‘Re-Nylon’ profits to resource environmental education
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Fragrance and personal care

Chanel pushes Chance fragrances in Gen Z-powered campaign

January 4, 2024

Trends that a rising and powerful customer base love show up in the advertisement, such as individuality and playfulness. Image credit: Chanel Trends that a rising and powerful customer base loves show up in the advertisement, such as individuality and playfulness. Image credit: Chanel

 

By Emily Iris Degn

French fashion house Chanel’s latest perfume campaign puts a powerful consumer demographic at its core.

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  1. Hermès unveils new leather workshop in Gironde, France
  2. Mercedes-Benz prepares bespoke S-Class model for 2026 Masters
  3. Culture is luxury’s next competitive edge
  4. Luxury Unfiltered: Kering's 80pc opportunity starts with a question most brands won’t ask
  5. Singer Renée Rapp carries Stella McCartney’s Falabella bag forward
  6. Gigi Hadid fronts new leather goods campaign from Miu Miu
  7. Cartier, The King’s Foundation create fellowship for fine watchmakers
  8. The Langham Shanghai restaurant earns second Michelin star
  9. Louis Vuitton bets big on Yayoi Kusama, begetting multichannel magic
  10. Prada taps ‘Re-Nylon’ profits to resource environmental education
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