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Software and technology

As China further restricts online gaming, luxury brands look onward

September 1, 2021

Honor of Kings halted a collaboration with Burberry over political concerns. Image credit: Burberry

 

By Katie Tamola

New restrictions from the Chinese government on minors’ online video game usage potentially threaten brands’ aggressive gamification pushes in the world’s most important luxury market.

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  1. Luxury Unfiltered: Redefining luxury trainings and masterclasses for a world of disruption
  2. Luxury growth at L’Oréal lags in Q1
  3. YSL Beauty adds Bahamas, Colombia to rewilding project scope
  4. Dior goes for gold with flashy J'adore campaign
  5. Chanel v. What Goes Around Comes Around: Will luxury resellers change course?
  6. Tod’s unveils ‘Art of Craftsmanship’ exhibition at Venice Biennale
  7. The RealReal ends Earth Month with in-store donation program
  8. Countdown begins: Register now for Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. Agility Research & Strategy is 2021 Luxury Market Researcher of the Year
  10. Annual report from Vestiaire Collective makes business case for circularity
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