Most dialogue within marketers and retailers focuses on how to tap new technology and marketing to hang on to consumer relationships. What they should be discussing is the sea-change in consumer behavior expected in the next three to five years – thanks, in large part, to mobile and social.
{"ct":"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","iv":"48e271564dd38d33804a9527befbb697","s":"c0857d19d9246d82"}